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`The World Wide Marketplace`   by Jane Fulton 

`The World Wide Marketplace`
(c)janes-place

Some of you have asked about marketing outside of
the internet. To be effective, you `must` have
tools. It`s time consuming to search for the
tools that you need. Here are some tools that I
use and have found them to be effective:

1) I had business cards printed up `Free` and I
place one in every piece of correspondence I mail
out. The quality of these cards really are
impressive! Get your business cards free here:
http://janes-place.com/marketing.htm Click on
the small banner on the navigation bar. It says
Free Business Cards.

2) I also had return labels printed up with my
name, address and URL, at the same place I got my
business cards. Every time I mail a letter, they
are exposed to my URL. Eventually it will be
burned in their minds.

3) Since the printing on labels are so small, I
had a self-inking stamp printed up and stamp
every piece of mail that goes out of this house.
Even the postal people can see this!

4) I read ezines. Every article you read is the
way that person does things. You take what you
can use from the article and leave the rest.

5) I download a lot of ebooks and read them! A
lot of people download ebooks, but never read
them. Say you don`t have time? I use to say that
too! I now print them out and read them when I am
waiting to see the doctor, dentist, anyplace
where I have to wait. I always have a highlighter
in my purse and highlight information that I find
useful. That way later, I don`t have to read the
whole article again to find the information I`m
looking for. You will find a lot of good ebooks at
janes-place: http://janes-place.com/Downloads.htm
http://janes-place.com/InterNETACTIVE.htm
http://janes-place.com/ezineadvertising.htm
http://janes-place.com/quickway.htm
http://janes-place.com/more_downloads.htm I am
working right now to get some more up to help
with your marketing efforts. Download these
ebooks and read them! They are there to help you!

6) I also jot down notes in the margin, like `try
this`, or `check this out`. That way, when I`m
ready to use the information in the ebook, I go
thru my notes.

7) When I go shopping, I strike up conversations
with fellow shoppers. I `always` get around to
asking the question, `Do you have a computer?`
Nine times out of ten, the answer is, `Yes`. I
reach into my purse, pull out one of my business
cards and give them one. I invite them to visit
my site and sign-up for my newsletters.

8) When I call another business, or they call me,
I tell them about my site. For example, a lady
called me the other day to get me to sign-up for
MCI Long Distance service for my phone. I
immediately brought up the subject of my internet
business. As we talked, I found out that she was
a new user of the internet and her mother made
dolls that she wanted to put on the internet. I
told her that I had a solution for both of them.
She needed to sign-up for Newbie & Affiliate SOS
Newsletter, to learn more about the internet and
her mother could go to my site and place a free
classified ad for her doll business and that
there were a lot of other `Free Marketing Tools`
on my site for her to use. Guess what? I just
acquired two new customers and friends.

9) Everyone that I encounter in everyday life is
a potential customer! They may not visit today or
tomorrow, but they know that my site exists,
because I told them about it! Have you ever taken
someone`s card, put it in your wallet or on top
of a table, then forgot about it? You happen to
see it again while cleaning out your wallet or
the table. You think, `Oh, I forgot all about
this!`. You then recall the conversation that
took place when you received the card and realize
that this is something that you need to do or
want to do? I have and a lot of other people do
the same thing.

10) Find local places on the internet to
advertise. For example, we have a site for the
city where I live. I have placed a classified ad
to let everyone in my city know that my site
exists and I`m local. This makes people willing
to do business with you. You are local! They
somehow `feel safer`, knowing that you live close
by.

11) I have placed an ad in our local
newspaper. There are a lot of new people buying
computers that can benefit from my `newbie tips`
in Newbie & Affiliate SOS Newsletter, but they
can`t benefit from my newsletter, if they don`t
know about it!

12) We have a lot of local swap meets in our
town. I visit them and pass out flyers. I stand
by the front gate and pass them out as customers
enter. Yes, some throw them away, but some will
read them and use them. I have a relative that
works one of the local swap meets. I have printed
up flyers and he sits them on a table with a
large FREE Take One! sign in front of them.

There is a whole world to get your message to out
there. Why just concentrate just on the internet?

I also advertise my ink affiliate locally.
Everyone needs printer ink and would love to
save money on it! I have to let them know that a
local internet user uses the ink and has a site
that they can order it from.

I have printed up flyers and distribute
them locally, in offices, businesses, any place
that will allow me to place them in their
establishment.

The world is a huge Marketplace. Learn to use it
to your advantage.


Author Info:

Jane Fulton is owner and webmistress of:http://janes-place.com janes-place is dedicatedto helping newbies. If you are new to the internet,you need to sign-up for Newbie & Affiliate SOS Newsletter and learn to use your computer like a pro! http://janes-place.com/sos.htm

 
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